Fitness Marketing Mastery Podcast

FMM Logo and Debra's photo to showcase "Everything Goes Wrong" episode

What I Do When Everything is Going Wrong

If you’re not already health coaching along with the fitness, I suggest you start. The two major areas to focus on for fitness in midlife:  Exercise  Every hour outside of Exercise  In the exercise itself:  Type of exercise and time it’s done Length of the exercise  Intensity of the exercise Sequence of exercises  Frequency of

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FMM Logo and Debra's photo to showcase "Get a Flat Belly" episode

5 Ways to Help Clients with a Flat Belly in Midlife

If you’re not already health coaching along with the fitness, I suggest you start. The two major areas to focus on for fitness in midlife: Exercise Every hour outside of Exercise In the exercise itself:  Type of exercise and time it’s done Length of the exercise Intensity of the exercise Sequence of exercises Frequency of

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FMM Logo and Debra's photo to showcase "Menopause Specialist" episode

5 Inspired Reasons to Be a Menopause Fitness Specialist

This list of why serving midlife women, the why to be a Menopause Fitness Specialist encompasses it all. #1 Reason to be a Menopause Fitness Specialist  Legacy. How do you think most women drawn to doing this are midlife or approaching it themselves? Or they’re slightly younger and they’re working with older women, but a

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FMM Logo and Debra's photo to showcase "Wellness Retreat" episode

How to Host a Wellness Retreat, and Why

In this moment of goal setting for next year or your next quarter or half year there is always – at least I hope it’s true for you, someone or something that makes you realize you have been thinking SMALL… and when you start thinking big, you start doing big things. Whatever your goals are

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FMM Logo and Debra's photo to showcase "Intermittent Fasting" episode

Helping Clients Combine Intermittent Fasting and Exercise

No doubt you too are trying to help clients combine intermittent fasting and exercise. I’m sure it’s come up. You may be attempting to do it. You may know their doctor is suggesting it.  But here’s the incongruence for midlife women. Low Energy Availability (LEA) and exercising while fasting are one and the same. If

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FMM Logo, Debra's photo and podcast guest Yesenia Lara Garcia

Social Media Marketing Strategy from a Boss Babe Herself

The difference between social media success and a lot of time on social media without success is having a social media marketing strategy.  How often do you post?  How many hashtags do you use? How do you know which hashtags to use? Where do you put hashtags? Which metrics/insights are most important to you?  If

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FMM Logo and Debra's photo to showcase "New Clients" episode

5 New Clients in 7 Days: Here’s How She Did It

What if you also shared with your possible 141 commenters on a post and all followers that you’re “sorry, but closed for this session” but have a waitlist for the next program, and share how to get on a notifications list. And you nurtured that list with a few quick wins between now and having

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FMM Logo and Debra's photo to showcase "Start Making Money" episode

How to Start Making Money as a Health Professional

This episode may be a little tough love. The way to start making money as a health professional is to stop making excuses. It’s the same thing I’d say to a woman who wants to start getting stronger or more toned or lose weight. She’s got to stop making excuses for what she can’t do.

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FMM Logo and Debra's photo to showcase "Productivity" episode

3 Questions Away from Better Productivity

Let’s be super clear. Better productivity is about getting more done in less time. THAT last little detail is very important!   Ever finish a busy day feeling like you’ve not really gotten anything knocked off your list that was important? You’re 3 questions away from better productivity! There are plenty of reasons why this happens. 

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