Why Done for You Fitness Marketing Never Works | Episode #277
It’s December 8, 2013. Tears stream down my face as I remove family pictures from the great room in my home… The year before… I had a comfortable 6-figure income, no debt, owned outright a 4200 sq ft house I loved, a Lexus, retirement funds, and no worries about paying my son’s tuition let alone
5 Lessons for Fitness & Health Coaches: Learned Earning 135K in 30 Days
The best lessons for fitness & health coaches are always going to come from making mistakes. Let’s face it, if you get it right the first time, you got lucky. You need to know why. So often that comes from doing it wrong, realizing what can go wrong, so that you can avoid it and
Fitness Pros: Hiring Help From “I Do” to “Oh F**k” Opportunities
Is hiring help on your radar? Are you at a point you need to hire? The start of relationships is always yummy and exciting. The middles are riddled with hiccups and speed bumps, and the ends are either mutual or explosive. Here’s what I know after 37 years of experience collectively in my own private
Why I don’t personal train any more | #274
I don’t personal train anymore. Do you love it? Every day the way you’re doing it? It’s a legitimate ask. I don’t work one-on-one any more except in a coaching relationship. I never exercise with a client. And would not advise you to be doing that if you’re coaching someone online. That’s a ridiculous service
You Want to Wake Up to These Kinds of Texts and Emails
Don’t love tons of texts and emails? You might like this kind. People are texting asking me if they can promote my program to their group. Carole, who I met a few years ago at an event we were both attending and we’ve been friends on Facebook and see each other annually otherwise (except for
#272: Why You Don’t Want Your Social Media to Go Viral
#272 You don’t really want your social media to go viral! What? If you’re hoping, wishing, even trying to create a video that will go viral, (come on, even just a little bit?) I’m about to convince you otherwise! With the hope that you can then: Focus on increasing the impact of social media you’re
3 Reasons Your Social Media Isn’t Working
In this episode, I cover 3 Reasons Your Social Media Isn’t Working. If your social media isn’t working, don’t give up. Get up, dust yourself off. And let’s do more of what is working right now. Post pandemic marketing strategies have changed. What worked 2 years ago, won’t necessarily now. What works today won’t necessarily
My Content Was Stolen, What Actions Can Fitness Coaches Take?
My content was stolen last weekend. An Instagram post I’d shared on February 6, 2021, was almost verbatim copied… by another midlife health coach, who after using my post as if it were her own in which I shared a client conversation she took and used as if it were her client, and then also
How Long Does It Take to Do Weekly Fitness Marketing?
Doing that weekly fitness marketing plan is a must. Whether you decide you need to post four times a day on Facebook, or just once, once a day on Instagram or just every other day, it has to be done. Deciding on the image the text, any call to action, and all as a part