personal trainer

fitness marketing mastery debra atkinson podcast

Don’t Be a Personal Trainer or Health Coach (what to do instead)

What if I told you I don’t recommend you ever become a personal trainer or health coach? Would you say, are you nuts?How does that make sense coming from a 36-year fitness professional? And on a podcast dedicated to fitness marketing ease & elevating the professionalism of the fitness industry? Well, stay with me. The …

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fitness marketing mastery debra atkinson podcast

Personal Trainer, Don’t Waste This Crisis | Training in a Pandemic

Don’t waste this crisis. What on earth could I be talking about. Yes, this Debra and you’re listening to the Voice for Fitness Professionals’ podcast and I have not lost my mind but we have lost the way we’ve done business. It’s gone. And yet now, if you are still trying to figure out a …

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fitness marketing mastery debra atkinson podcast

Build Your Business During COVID19 Personal Trainers

If you want to build your business in 2020, in the midst of the pandemic, learn to make the smallest actions consistently. The following was transcribed by Otter. 0:31 I’m not worried about that. I’m actually worried about you sitting back and waiting, without doing anything. 0:40 So let’s talk about this because the truth …

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How Make Every Woman Over 50 Want You: Personal Trainer’s Guide

I have dozens of emails, Facebook posts, and YouTube comments every week describing terrible experiences with personal trainers who didn’t “get me” from women who are over 50. They’re being lumped into bootcamps with everyone else, or treated like they’re frail, or simply not understood. If you’re a trainer who cares, this is good news. …

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fitness marketing mastery debra atkinson podcast

Your Blog Posts and Articles Don’t Dance Alone: How You Go Viral

You’re Blog Isn’t Going to Distribute Itself Have you ever written an article or blog and expected it to market you? Have you just written it and expected your customers to share it? Big hint here: if they are not…it isn’t content you want to write more of, unless you want to try an experiment …

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fitness marketing mastery debra atkinson podcast

Your Social Media Success Strategy

Do You Have A Conversation on Social Media? Post, post, post. Tweet, tweet, tweet. Chat, Chat, Chat. Crickets, crickets, crickets? Unfortunately, if you’re posting blogs, sending emails, posting Facebook images… pushing out information but no one is talking back? You’re desperately in need of a refresh on your strategy. It is not about you pushing …

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