For Fitness Professionals
FLIPPING 50
Menopause Fitness Specialist© Program
Frustrated with your midlife client’s lack of progress? They’re more tired than better? You are afraid you don’t know how to help them navigate menopause? Need more Revenue?
A Look inside!
Watch This Replay
The Flipping 50 Menopause Fitness Specialist© & Fitness Marketing Academy
What you get with this hormone-balancing exercise expert program
Online Resources
- Online self-paced course access
- 8+ Module consumer course model & coaching audios
- Exclusive Expert coaching audios and transcript
- Additional Adrenal Fatigue, Bone Density, and Hormone Exercise Rx presentations
- Quiz when you’re ready for Certificate
Time-saving Business tools
(Advanced option)
- Client assessment
- Tracking tools
- Recommended reading list
- Resource list
- Expert Network
Smart Investment rewards
- 100% tax deductible
- CEUs from respected organizations
- Lifetime access to the private FB group (learning/networking)
- Lifetime access to course updates (Advanced)
- Directory listing for consumer match
Position yourself for clients ready to invest in answers in hormone balancing exercise and longevity...
Flipping 50 Menopause Fitness Specialist© Business Program
As a personal trainer or health coach, there are many ways you can support people toward improved well-being and better health. This hormone balancing exercise specialist course and business plan helps you accommodate the evolving industry and client needs building a strong foundation for business based on your definition of success.
You’ve never been taught this in a basic certification or 4 year degree.
Too often clients with hormone imbalance requiring special hormone-balancing exercise programming are given a standard exercise prescription. Those clients are seeking support, ready to invest in the right answers, and not finding quality options.
Create multiple lucrative revenue streams that will last for decades.
Understanding the trends of the current fitness industry as well as the emerging ones and keeping up with the knowledge to serve them is like buying insurance for your business. No certification or degree prepares you for attracting, pricing packages, making profit and keeping the freedom of time we all crave…. until this business package.
Avoid getting left behind using “hope strategy” to keep spending time and effort without results.
Flipping 50
Menopause Fitness Specialist© & Fitness Marketing Academy
- Menopause Fitness Specialist Course
- 6 Months live Business coaching community
- Marketing and Course Templates (to personalize with your logo) ($1000 value)
- 2 year licensed logo & directory use
- Nominal renewal with eligible CEUs
- Launch plan (programs, services)
- Website and social media audit, bio
- Client or self case study support
- Programs and pricing support for market positioning
- Email & Marketing Templates
- Business & Brand building while you learn practical coaching skills
- 3 Monthly Hot seat sessions & library for 24/7 access
- Coach training opportunities within Flipping50
- 4 Revenue Streams for all Specialists
- CEC Options for Renewal & Continued FB group access
- 20 Hours of Master Coach Training Call Recordings
- Categorized by Topic
- 60 20-minute sessions
- Unlimited Access to this library
- Never Get Stuck Responding to a Client
- Valued at $7500
- 8 Live Zoom Coaching Calls with Debra
- Valued at $4000
- In depth review of course modules
- Ask case study and package offer questions
- Unlimited recording fully access
- Solve problems within scope of practice
Limited time Savings + BONUS PACKAGE Just $1499 $999
BONUS 3: 2 Months FREE WELLPRO Mastermind & Mentorship !!
When you have the education, the skills and knowledge for practical application… you still MUST be able to market and convert interest into revenue.
In this special one-of-a-kind focus group you will get 3 hot-seat sessions a month. Plus the library to access at your convenience (only while you’re a member). You’ll be granted 2 months free. Attend live or access the library. After 60 days your month to month membership will automatically start or you can cancel in advance of your monthly charge if you aren’t getting support: pricing your products and services, presenting an offer, creating ways to consistently create traffic and high-converting freebies. Last but not least, if you’re not supported by the community of fitness and health coaches asking questions you will learn from as much as your own… you can just message us. If you stay, you’ll be locking in a founder’s rate of $49/month (regularly $79/mo). No contract or minimum length of time.
Hurry! Half the spots are gone already!
To be notified when our Specialist course is open again, join the list!
2023-02-08 JK: the ZAP that the webhook lives in is here. https://zapier.com/editor/182113121/published You’ll need to be logged in to Debra’s Zapier to see it. Please leave this note on this page and hidden.
Be a hormone-balancing menopause fitness specialist for your clients. Be the expert who really knows how to help, develop lasting relationships with clients, and add new recurring revenue streams in your coaching business!
Gain a competitive edge and serve an adapting market by investing in the training to become a specialist for women in their 40s, 50s and 60s and 70s
For Health Professionals
Menopause Fitness Specialist© Course & Fitness Marketing Academy Business
This is a business, not simply a course. An online specialty course combined with 6-month live coaching to expand your knowledge base, position your unique expertise and create and deliver premium services to your clients.
The Flipping 50 Menopause Fitness Specialist© & Fitness Marketing Academy
Here are the Key Skills You’ll Gain as you become a hormone balancing exercise expert
How to assess your client’s hormone signs & symptoms:
You can’t give every woman in menopause the same workout format or schedule. Turn your coaching into the true custom exercise prescription clients need.
How to create systematic, integrated, custom hormone balancing exercise for midlife clients:
This skill ensures you enjoy reliable, consistent, and predictable results for clients that comes from a proven framework.
How to create a plan for delivering your service or product:
This skill helps you understand the steps, sequence, and delivery of your unique program or service. It provides creative ideas you can use to play to your personal strengths and start strong or improve your current delivery method. You’ll observe it in real action from a meta level as you go through the course and then receive the coaching that explains why it was done that way.
How to set your coaching strategy:
This skill is based on the ability to define the highest priorities for your clients. It allows you to have the greatest amount of success with the least amount of confusion and overwhelm for your clients. You will underwhelm and overdeliver.
How to integrate hormone assessment together with existing client intake forms:
This skill helps you create an integrated, not isolated, plan that uses the skills you have as a trainer, instructor, or health coach, for comprehensive data collection. That allows multiple ways for clients to see and feel progress along the way.
How to design effective communications:
This skill will help you break through online noise and understand what a prospective client, a lead, or a customer needs to hear before yes. You will identify what they are thinking and feeling so you can meet them where they are.
How to identify and handle adrenal dysfunction:
This skill helps you distinguish between menopausal hormone imbalance and more serious adrenal insufficiency or exercise intolerance..
How to create a supportive environment for your clients:
This skill comes from observing two unique groups during your program. You’ll witness what can happen in a do-it-yourself course and the power of interaction among like-minded individuals who support each other in learning and asking. This skill will help you determine how to support your clients.
How to provide online programs that increase passive income:
This skill will help you increase your career and revenue stream options as a trainer, health coach, or fitness instructor. With your personal definition of success, this skill will allow you to choose in real person sessions, group sessions, online live sessions, online recorded sessions/lessons or any combination of these.
How to answer questions about intermittent fasting, keto, or vegan, for your menopause clients:
This skill will allow you to stay in your scope of practice if you are not an R.D. or nutritionist by presenting the science. You’ll support client’s decision-making and enhance your value as a fitness & health coach.
ALL this PLUS... these Exclusive LIMITED-TIME Bonuses to help you:
Make Sure You’re Found by Your Ideal Customers! Enhance Your Understanding of Current & Contemporary Menopause Concerns, and Optimize your Ability to Coach Menopause Client.
Fasting & Exercise Science for Women in Midlife
- Low Fuel Availability
- Cortisol
- Fat Burning Facts
- Exercise Intensity
Pelvic Floor Function & Support
- Understanding
- Managing bone, muscle, and prolapse needs
- Progression of exercise
Business Builder: Affiliate Training for Client Success & Revenue Streams
- Identifying good partners
- Choosing promotional methods
- Being a good partner
Marketing Strategy: More Menopause Clients
- Create a unique advantage only you can offer
- Identify your ideal customer's buying profile
- Plan the customer path
The Menopause Fitness Specialist is the only 8 Module Course that will help you make REAL and profitable progress on your coaching business journey.
Here’s what else you’ll learn in the next 6 months:
- Symptoms of menopause and their exercise modifications
- Exercise nutrition changes for midlife
- Tools for belly fat, belly bloat, and belly slack
- Mistakes fitness industry guidelines and position statements cause
- Identifying and overcoming insulin resistance in clients
- 4 Revenue streams you can begin now
- Menopause changes impact on longevity
- Fat burning truths and myths in menopause
- Perimenopause & post menopause-specific programming
- Exercise Rx with the physiology of menopause, exercise and aging
- Affiliate relationships that are a win-win-win
- How to be an expert first, influencer second
Network Building: Some of the Exclusive Expert Interviews included:
Beyond the Science, there is the art of working with women. Our Experts share both.
Position yourself for clients ready to invest in answers
Too often clients with hormone imbalance requiring special programming are given a standard exercise prescription. Those clients are seeking support, not finding enough options, and they’re ready to invest in the right answers.
- The Menopause Fitness Specialist Program gives you training on specific hormone imbalancing issues and how to effectively support your clients
- There are 6000 women a day entering menopause. By 2025 1.1 Billion women in menopause.
- The Fitness Marketing Academy will coach you to position yourself in a market hungry for answers and willing to invest in getting the right guidance
By the numbers
More than 75% of clients who hire a health or fitness coach are women. Currently less than 20% of women lift weights 2 or more times a week.
Only 39% of all sports medicine and exercise research features women.
Women go through on average 7 unique hormone changes in their lives, (that each demand a unique exercise prescription).
This course and bonuses includes information often overlooked on everything for the woman Pre, peri, and post menopause:
- Hormone Balancing Exercise
- Emotional Eating
- Adrenal Insufficiency
- Bone Density
- Fasting
- Pelvic Health
- Changing nutritional needs
- … all within your scope of practice
Who created the Flipping 50 Menopause Fitness Specialist© & Fitness Marketing Academy?
40-year full-time fitness professional who IS in the boat rowing with you. At 60, I don’t just get the science, I get you. I’ve been working with women in midlife for 4 decades, and for the past decade exclusively with women in midlife/menopause to serve the huge gap between science and fitness programs available. Even if you’ve worked as a “personal trainer” there is a good chance they’ve had zero training in menopause fitness.
I train the trainers internationally on hormone-balancing fitness with the Flipping 50 Menopause Fitness Specialist. I’ve authored courses, and sit on advisory board of medical fitness organizations, serve as Subject Matter Expert for prestigious certification agencies, and been asked to contribute to books for others.
Watch my TED Talk!
My TEDx talk title tells it all, Everything Women in Menopause Learned About Exercise May Be a Lie.
For Fitness Professionals
Menopause Fitness Specialist Program
An online specialty course to expand your knowledgebase, position your expertise and deliver premium services to your clients
Frequently Asked Questions: Answers!
I know you’ve got questions… and I’ve got answers. We’re totally transparent about how we operate and why!
The next training co-hort begins July 2024. If you have a bonus session, you will meet with Debra for your private launch pad coaching prior to that.
No. I have Flipping 50 Fitness Specialists who just wanted the knowledge for themselves and friends, or who are nurses, yoga, Pilates or fitness instructors – even organization coaches – and want to help their clients get better results or expand their services by narrowing their niche.
Yes. Look, women in menopause are going to seek trainers. If you care enough to dig into the things that make training a woman in menopause so different, my program will equip you with the resources and knowledge you need to do that. You’ll get the marketing tools that help you message them in a way they’ll want to work with you. Quite, frankly, the sooner anyone at any age recognizes there is a hormone balancing exercise difference, the healthier we’ll be.
Yes. The comprehensive program starts with you. You will start by experiencing my signature program as “a client” and we layer the coach training on top of it. You’ll get my proprietary process and understand how to teach it to your clients. If you’ve got your own struggles and experience your own transformation with hormone balancing exercise you will enhance your ability to reach clients and help them succeed. Your experience or “story” is an asset.
As a Flipping 50 Menopause Fitness Specialist©, you will be able to guide clients through a framework step-by-step based on their unique menopause experience. You will have tools to offer and know the pivots to make when something changes or there is a plateau. When hormones change, the hormone balancing exercise will change.
Immediately, as a Flipping 50 Fitness Menopause Specialist, your value goes up. Imagine hiring a certified plumber vs a handyman. People expect to pay more for an expert. You will gain 3 more revenue streams with this business plan. You are not buying a “course” but a business builder.
You’re enrolling for 6 months of combined business building, coach skills and framework acquisition. The course itself includes 8 modules you’re prompted to do over 9 weeks. Some Flipping 50 Fitness Specialists© go through at an accelerated rate and others choose to pace themselves and then review before they’re ready to take the final quiz. I recommend 8-9 weeks to truly experience the course as your clients or customers would experience change over time. You will have access to course materials and quiz-taking prep for 1 year.
Much of the Flipping 50 Fitness Specialist occurs as you apply the course yourself. You’ll have about 10 1-hour modules and masterclasses. It’s the time between the modules experiencing the coursework (as you live your daily life) that makes the difference. You’ll adapt the systems by practice. I recommend setting aside two hours a week for each module. Expert interviews aren’t test-content but you will want to watch!
The Flipping 50 Menopause Fitness Specialist© & Fitness Marketing Academy are the answer to our The combination of coaching (Private $5000/90 days = $10,000 value) with the Practical knowledge and application ($2997 value) in an affordable group setting with the added benefit of a network of others who want to change the way women age by changing the way they exercise through menopause. If you don’t 10x your investment in 180 days following the plan, I will work with you until you do. You can 10x your business much sooner.
For Fitness Professionals
Menopause Fitness Specialist Program
A business model including an online specialty course to expand your knowledge base, position your expertise and deliver premium services to your clients by building a business step-by-step without holes or gaps, so you don’t get left behind.
