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Every Day is New Year’s Day in Fitness

Marketing for the New Year’s Day in fitness began months ago for those fitness businesses that thrive without feeling like this time of year is either overwhelming or a miracle. They’re simply [...]

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The #1 Social Media Mistake Costing You More Fitness Customers

The way you’re measuring social media success is costing you more fitness customers. The #1 biggest mistake fitness business make is that they’re not measuring. The second biggest [...]

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12 Easy Ways to Make More Money Personal Training

Make More Money Personal Training How can you make more money personal training? You love it, you love helping people. You know how to make people’s lives better but don’t know how to [...]

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Your Best Positive Social Media Fitness Message Makeover

Could you use a fitness message makeover? If you’re not effectively working out your social media fitness marketing strategy, your awesome content might miss the target. This post is full [...]

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Saying “No” Grows Your Fitness Business Faster

Do you protect yourself and your fitness business? Do you know the art? The art of saying no? Betty Rocker just declined an interview with me. Eloquently. I’ve met her in person a few times in [...]

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Time to Grow Your Fitness Business

Find time to grow your fitness business = have more time There’s never been a better time to be in the fitness business. If you want to grow your fitness business, however, and create a real [...]

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5 Pieces of Fitness Blog Content You Need

Coming up with fitness blog content may feel overwhelming. It may feel like pressure for reasons you haven’t even put your finger on. There’s that little voice that says, what are [...]

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What You Need to Do To Convert Email to Fitness Sales

First let me tell you what’s not working. Promotion, promotion, promotion. If you’re making any of these 5 Biggest Mistakes with email marketing your open rates are probably around 17-18% and [...]

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How To Craft an Offer They Can’t Refuse

If You Have Plenty of Traffic, Do They Want What You’re Selling? Traffic is easy. You can buy as much traffic as you want. Online, offline, and direct marketing is available every where you [...]

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The Biggest Mistakes You’re Making with Fitness Marketing

#1 Adding People to Your List Without Asking Permission or Telling Them Something Juicy is Coming No one is begging for more email. No one lacks for information. If someone didn’t knowingly [...]