What’s the one skill every fitness & health coach needs? Copywriting. Copywriting for fitness & health coaches is not taught in school or in traditional certification courses. It’s definitely not taught in English lit and it’s not taught in communications 101. Yet, now more than ever, you’re going to connect with a client online first. …
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The DOLLARS and SENSE of SELLING EXERCISE Learn More Most personal trainers love fitness, but don’t love selling. Yet that’s what stands in the way between you and your career goals of helping people and making a profit while you do it. Looking to grow your business or the habits you know you need to …
Marketing for the New Year’s Day in fitness began months ago for those fitness businesses that thrive without feeling like this time of year is either overwhelming or a miracle. They’re simply ready for it. If you’re like some of Oprah’s first time guests on the long-running show, if you’re not ready for them you will …
The way you’re measuring social media success is costing you more fitness customers. The #1 biggest mistake fitness business make is that they’re not measuring. The second biggest mistake is that they’re measuring fans and followers. The third biggest mistake is that they’re measuring fans and followers and engagement. Then they stop. That’s all. Does …
The #1 Social Media Mistake Costing You More Fitness Customers Read More »
Make More Money Personal Training How can you make more money personal training? You love it, you love helping people. You know how to make people’s lives better but don’t know how to make a living doing it. During the 25 years I’ve been a personal trainer, hired, trained, and been a business coach for …
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Could you use a fitness message makeover? If you’re not effectively working out your social media fitness marketing strategy, your awesome content might miss the target. This post is full of proven ways to positively influence the next action of your social media viewer. Questions I answer in this post: What difference does it make …
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Do you protect yourself and your fitness business? Do you know the art? The art of saying no? Betty Rocker just declined an interview with me. Eloquently. I’ve met her in person a few times in the past month and love her. She is the real deal. She also protects herself. She’s walking her talk. …
Find time to grow your fitness business = have more time There’s never been a better time to be in the fitness business. If you want to grow your fitness business, however, and create a real business, not just a service, so you can also make a living and have a life you love, you’ve got …
Coming up with fitness blog content may feel overwhelming. It may feel like pressure for reasons you haven’t even put your finger on. There’s that little voice that says, what are other trainers going to think… what will my boss think… will I offend any of my clients… and much of that stems from doubts …
First let me tell you what’s not working. Promotion, promotion, promotion. If you’re making any of these 5 Biggest Mistakes with email marketing your open rates are probably around 17-18% and click throughs are about 1-2, maybe 3%. Am I close? They aren’t trusting you. Less than 1/5 of your audience is opening and how …
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If You Have Plenty of Traffic, Do They Want What You’re Selling? Traffic is easy. You can buy as much traffic as you want. Online, offline, and direct marketing is available every where you turn. For pennies per lead. But if you can buy traffic easily then why aren’t you full and able to raise …
If You Have Plenty of Traffic, Do They Want What You’re Selling? Traffic is easy. You can buy as much traffic as you want. Online, offline, and direct marketing is available every where you turn. For pennies per lead. But if you can buy traffic easily then why aren’t you full and able to raise …
You deserve to attract your dream customers and earn the value of the transformation you provide. I’ll help you do it and keep the freedom and flexibility you love.
Debra Atkinson
Voice For Fitness LLC
1630 30th St Ste A Boulder, CO 80301
(480) 648-8812