Selling a tough customer

Stop Motivating Fitness Clients and Make More Money

Tell them you’re done. Stop wasting your energy motivating fitness clients. It doesn’t help them and it doesn’t help you.  They, nor you, don’t need motivation. They don’t need someone to be a cheerleader or to sell them a bunch of hooey about being a success story because they lose weight or fit into a …

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The BEST Response to A Question About Your Fitness Products, Services and Prices

STOP SQUIRMING Your best answer is a question. You don’t dodge the question but you have to answer based on the clearly indicated, “It depends,” that’s true of every service situation. If you have one service or product and one price you are the exception to the rule. Yet, this BEST respond still fits YOU. …

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We’re closing registration…last chance

The Four Reasons Why Most Businesses (across industry) Fail: 1.) Owners don’t understand business. Finance, loans, payroll, expenses, depreciation, taxes, compliance, liability…that’s just a start. Understanding that side of things is a big piece for small and large business owners. Why bother going into business to earn less than you could if you’re working for someone …

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Roll Your Sleeves Up!

You’re in the fitness business. You love exercise and fitness and sharing your passion. We’ve all said it before. Truth is, you shouldn’t have to tell anyone that. They should be telling someone else about that as they describe you. It should be obvious. But following your dream and your passion can be hard work. …

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