professional development

Training Clients in Menopause for Results & Business Growth

This post is in response to the many questions from trainers and health coaches after recent (and upcoming) presentations for FitnessFest.org, MEDFIT.org, SCW and the Pre-Con training and my TEDx talk. In effort to respond to all the questions quickly during this time when business building feels urgent… I’m hosting a master class on Wed. …

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What’s Really Holding You Back in Your Personal Trainer Career? (It’s Not COVID19)

What is really in the way of you having the personal training career you want? I’m unpacking it right now. I encourage you to stay with me all the way through this episode. Above all, don’t let COVID19 be an excuse to hide behind. Let it be a reason to dig in. Over 35 years …

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7 Things Female Personal Training Clients Hate (and how to avoid them)

Female Personal Training Clients Survey Responses Nearly 78-89% of female personal training clients – or potential personal training clients – are women between 45 and 70. Here’s what a recent survey of this demographic (Flipping 50 community members from subscribers, customers, and social media followers) reveals about their personal training experience. The survey: created on …

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Things I’ve learned from 7 years of 100% online fitness business

I’ve been in the online business game for at least twice as long as the title of this post indicates. But for the last 7 years it’s been all of my business. The lessons have come faster and harder in that time.  Things I’ve learned in 7 years of online fitness business Imagine you own …

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The First Hormone Balancing Fitness Specialist Program in the World

She’s Looking for a Hormone Balancing Fitness Specialist A whopping 4/5 women in perimenopause and menopause are looking for a hormone balancing fitness expert. They don’t know it. They don’t yet use those words. They will. As soon as you can use them you will attract. What if you could help your 50 and 60-something …

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3 Injuries Your Midlife Client Has (and how to help)

Your midlife client isn’t hurt because of something you did necessarily. But you might be able to alter a client’s routine and avoid more issues. Her hormones are the root cause of some common injuries. Most people don’t connect the dots. If you serve a lot of demographics you may not have the chance to …

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How to Identify Clients with Leptin Resistance (and what to do)

Leptin resistance can effect so many clients. You’re significantly overweight and obese clients are most likely to have it. In an easy-to-understand explanation, it’s a bit like insulin resistance. The body is making leptin but it’s not being recognized by the brain. Leptin is the “satiety hormone.” Meaning, if you’re leptin resistance you’re not getting …

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10 Signs Your Client Has Adrenal Fatigue (and what to do)

Training Clients with Adrenal Fatigue In this post I answer some questions that haven’t been “the norm” but are here to stay. It can happen to clients at any age and to both genders. It is definitely more common among women and women in midlife are most susceptible. If that’s your target market – by …

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Stop Motivating Fitness Clients and Make More Money

Tell them you’re done. Stop wasting your energy motivating fitness clients. It doesn’t help them and it doesn’t help you.  They, nor you, don’t need motivation. They don’t need someone to be a cheerleader or to sell them a bunch of hooey about being a success story because they lose weight or fit into a …

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