So you want to grow your fitness business in 2020? Or… should I ask, you want to grow your fitness business revenue in 2020? I know plenty of “full” trainers who hate life. They know they can’t do this forever. They feel popular and Monday is great but by Thursday they hate the early to …
I’ve been in the online business game for at least twice as long as the title of this post indicates. But for the last 7 years it’s been all of my business. The lessons have come faster and harder in that time. Things I’ve learned in 7 years of online fitness business Imagine you own …
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3 Reasons Your Midlife Clients Cancel Clients cancel. That’s a fact. Chronic cancellations killing your schedule? Then you’re faced with do I charge or give grace? If she’s close to renewal it’s tricky. Even if she’s not up for renewal your day (and energy) changes even if you charge. I’m definitely addressing women here. Why …
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The Productive Fitness Professional: Get More Done in Less Time What’s the secret every productive fitness professional knows that you need to know? Batch everything. I love the variety of my job! I love seeing a client or having a coaching call, then writing a blog. Then I can respond to my team about customer …
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Now is the time to increase your personal training business. This time of year personal trainers get excited! In the Northern Hemisphere where I’ve lived for 54 years at least, when the weather changes and outdoor activity is a little more limited, people turn to gyms and trainers. No matter what time of year it …
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Hire these 3 people? What if you’re broke, just starting out, scared you won’t be able to pay them? I get it. But at some point you will be ready. When you first start your training business you wear all hats. You’re the trainer, the marketing manager, the customer service manager, and the janitor. You …
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Taking risks are a part of every businesses growth. Fitness and personal training have never been bigger. But are you feeling the growth? Personal training revenues overall are experiencing huge growth. Yet, that’s collectively over all the personal training businesses everywhere. A huge growth in revenue doesn’t necessarily mean a huge increase in your profit …
Do you protect yourself and your fitness business? Do you know the art? The art of saying no? Betty Rocker just declined an interview with me. Eloquently. I’ve met her in person a few times in the past month and love her. She is the real deal. She also protects herself. She’s walking her talk. …
Find time to grow your fitness business = have more time There’s never been a better time to be in the fitness business. If you want to grow your fitness business, however, and create a real business, not just a service, so you can also make a living and have a life you love, you’ve got …
1. Know your personal training business customers better than anyone Your personal training business serves customers. You think you already know them. If you haven’t interviewed anyone recently (had a third party, not a staff member), you’re guessing. The customer of today is not the one that you trained or sold 10 years ago or …
Articles, Blogs, Podcasts, Infographics, and Videos Don’t Matter Without This You could spend your entire day creating content. You’ll need to if you’re not. Or someone on your team will. It’s the future of marketing. Quality content that helps your target customer is THE way into their hearts. Without ONE KEY THING…it won’t matter. Your …
It’s Not Your Content That’s Killing You, But This Is… and You CAN Change It! Read More »
How To Make More Money and Keep Your Freedom, Time, and Energy? Hello, my name is Debra and I’m a recovering The Profit addict. True story. My short term addiction only started a week ago yet I think I’ve been through an entire season this week doing “research” for a project. Actually, it’s not a …
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You deserve to attract your dream customers and earn the value of the transformation you provide. I’ll help you do it and keep the freedom and flexibility you love.
Debra Atkinson
Voice For Fitness LLC
1630 30th St Ste A Boulder, CO 80301
(480) 648-8812