Tell them you’re done. Stop wasting your energy motivating fitness clients. It doesn’t help them and it doesn’t help you. They, nor you, don’t need motivation. They don’t need someone to be a cheerleader or to sell them a bunch of hooey about being a success story because they lose weight or fit into a …
Stop Motivating Fitness Clients and Make More Money Read More »
Listen to your fitness customers. You’ve heard it before. Listen without formulating your response. Listen without thinking you’ve heard it before. Listen without know what you’re going to say next. That’s not new information, especially if you’ve been in business for a while. What’s the ONE thing that will increase your sales, without a …
Your Fitness Customers Cry for Help | Respond Better Read More »
“You have to be more professional.” “We have to be more professional in our conservative little area.” “That’s not professional.” Have you said any of these? Or had them said to you? The title may have got you curious. This post is all about how to be more professional without it costing you clients. Being …
How to Be More Professional Without Losing Your Fitness Clients Read More »
Now is the time to increase your personal training business. This time of year personal trainers get excited! In the Northern Hemisphere where I’ve lived for 54 years at least, when the weather changes and outdoor activity is a little more limited, people turn to gyms and trainers. No matter what time of year it …
Answer 3 Questions to Increase Your Personal Training Business Read More »
The New Year is less than three months away. If you’re not working on your launch for January, you want to get started. There are 5 fitness products you should create if you don’t already have. If you’ve clicked on this post at another time of year and the start of summer, or of fall …
5 Fitness Products You Should Create for Your Business Right Now Read More »
Get More Fitness Clients Are you ready to increase fitness sales this fall? If summer was slow fall is fun! Not just the regulars but non-buyers will buy in fall. It’s a chance to increase your annual sales by reaching a new layer of the market and keeping them satisfied. Get more fitness clients excited …
How to Get More Fitness Clients Excited About Buying Read More »
The way you’re measuring social media success is costing you more fitness customers. The #1 biggest mistake fitness business make is that they’re not measuring. The second biggest mistake is that they’re measuring fans and followers. The third biggest mistake is that they’re measuring fans and followers and engagement. Then they stop. That’s all. Does …
The #1 Social Media Mistake Costing You More Fitness Customers Read More »
Helping Fitness Clients Find You Fitness clients were finding me organically. I thought I was clear on my brand message. I was wrong. I know who I serve. I am my target market, for crying out loud, duh. I know what they want. I know what they hate. I know what else they’ve tried. I …
A fitness blog is a way to share information in a non-intimidating way with an audience looking for solutions to a problem. In other words, they’re perfect for reaching your ideal customer. It’s an opportunity you don’t want to blow. You’re using real estate on your website that either hurts or helps you attract customers …
Fitness marketing is more and more competitive. It doesn’t matter if you are a solo personal trainer, or a full-service facility, there is more noise distracting your customers right now than ever before. Why not tease your most engaging content in the most engaging way on Facebook (and online period) to reach your customers? It’s …
Are You Missing Out on the Most Effective Free Fitness Marketing Tool? Read More »
I have dozens of emails, Facebook posts, and YouTube comments every week describing terrible experiences with personal trainers who didn’t “get me” from women who are over 50. They’re being lumped into bootcamps with everyone else, or treated like they’re frail, or simply not understood. If you’re a trainer who cares, this is good news. …
How Make Every Woman Over 50 Want You: Personal Trainer’s Guide Read More »
Social Media Marketing Shooting blanks on social media is detrimental! Think of it like food or exercise: it’s either hurting you or it’s helping you get where you want to go. Truly you only get one or two chances to use social media with customers before they won’t see you if you’re not relevant. The …
Social Media for Fitness | 2 Fixes when you’re posting but nobody cares Read More »
You deserve to attract your dream customers and earn the value of the transformation you provide. I’ll help you do it and keep the freedom and flexibility you love.
Debra Atkinson
Voice For Fitness LLC
1630 30th St Ste A Boulder, CO 80301
(480) 648-8812