What’s the one skill every fitness & health coach needs? Copywriting. Copywriting for fitness & health coaches is not taught in school or in traditional certification courses. It’s definitely not taught in English lit and it’s not taught in communications 101. Yet, now more than ever, you’re going to connect with a client online first. …
Copywriting for Your Fitness & Health Coaching Business Read More »
#272 You don’t really want your social media to go viral! What? If you’re hoping, wishing, even trying to create a video that will go viral, (come on, even just a little bit?) I’m about to convince you otherwise! With the hope that you can then: Focus on increasing the impact of social media you’re …
#272: Why You Don’t Want Your Social Media to Go Viral Read More »
In this episode, I cover 3 Reasons Your Social Media Isn’t Working. If your social media isn’t working, don’t give up. Get up, dust yourself off. And let’s do more of what is working right now. Post pandemic marketing strategies have changed. What worked 2 years ago, won’t necessarily now. What works today won’t necessarily …
My content was stolen last weekend. An Instagram post I’d shared on February 6, 2021, was almost verbatim copied… by another midlife health coach, who after using my post as if it were her own in which I shared a client conversation she took and used as if it were her client, and then also …
My Content Was Stolen, What Actions Can Fitness Coaches Take? Read More »
Doing that weekly fitness marketing plan is a must. Whether you decide you need to post four times a day on Facebook, or just once, once a day on Instagram or just every other day, it has to be done. Deciding on the image the text, any call to action, and all as a part …
How Long Does It Take to Do Weekly Fitness Marketing? Read More »
How would you like to get twice as much done every day? In half as much time as it normally takes. Well, listen, I’m not going to talk about Tim Ferris’ 4-Hour Week. I think we can all work 4 hours a week if we want to. We just might be broke doing it. Most …
Not Getting Social Media Traction? So you’re posting regularly you’re using Instagram, maybe Facebook, YouTube, Twitter, all the things, but results are dismal. Nobody is really liking, nobody’s really commenting and nobody’s really sharing and if you’re on Instagram, we’re going to talk a little bit more about Instagram specifically, Nobody’s saving, which is like …
Fitness & Health Pros, Get More Social Media Traction Read More »
Every fitness & health coach should ask a tax strategist questions so they can plan sooner rather than later for expansion and growth. You want to save that money you’re making! Ever wish you could ask: Can I deduct my fitness clothing/shoes I wear to train clients or make videos? Can I deduct my hair …
Questions a Fitness & Health Coach Should Ask a Tax Strategist Read More »
How do you use research as your fitness marketing secret weapon? Create an engaging opening: High impact during menopause? Are you thinking that might get you hurt? With the wrong start and progression, it might. If you’re extremely fragile, or have co-existing conditions, it’s also not advised. But for other women transitioning through menopause, you …
How to Use Research as Your Fitness Marketing Secret Weapon Read More »
When they want it, you want to help them, but they say they can’t afford your personal training program, what then? If money weren’t an issue… Here’s the program components Which part of that means less to you that you’d like to cut out? When someone can’t afford your personal training program you have options. …
What to Say When They Say They Can’t Afford You | Personal Training Read More »
Are you stuck when it comes to what to do next in your fitness & health coaching business plan (or rebuild)? I’m going to share 5 MUSTs for your health & fitness coaching business plan in this episode. (Legal & Tax strategy masterclass bundle) Use this as a checklist. You won’t do them all at …
Blueprint for Your Fitness & Health Coaching Business Plan Read More »
Your fitness & health coaching website pages are the hub where people first meet you. Over 9 years ago it was true that whether you had a brick-and-mortar business, an online business, you delivered to your clients (as I did in the 90s and early 2000s), people will first find you or next go to …
4 Fitness & Health Coaching Website Pages that Make Sales Easier Read More »
