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Expectations

What do you expect to happen today? If you golf, on every tee-shot you need to be thinking this ball is going directly toward the hole or this shot is going to set me up perfectly for a short [...]

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Follow up and Be the Leader

If you reaped any rewards by choosing on of the lead-generating ideas listed in the last 18 posts, the last day should have had you organizing your leads and creating a call log in order to have [...]

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Selling Personal Training Socially

Are you friends on facebook? Are you tweeting as you set up the room for bootcamp? Are you Linked-In about your upcoming continuing education workshops? Get going. You’re going to be all [...]

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Sell Personal Training by Giving Tips Away

You know sooooo much about exercise that the average exercise needs to know and doesn’t know to ask. You’re rich with information. So you can afford to give some of it away. The more [...]

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Connect the Dots

You love to work with people! You love to share the effects of a fit and healthy lifestyle with them! And you love to make your living doing it! Chances are that you are already connected to so [...]

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Selling Fitness with Lead Management

You’ve been generating leads for two weeks. It’s time now to make sure that you have done something with those leads. Organization is the name of the game. This is also where you can [...]

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Thirteen pounds in six weeks!

Find a true success story and use it to your advantage! I met with a woman yesterday who is taking part in a 12 week program and she’s six weeks in. She’s lost 13 pounds, and that [...]

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Start a Challenge

What’s a sure way to find prospects that are interested in help reaching their goals? Start a contest or a challenge. What does it take? Define the length of time of your contest or [...]

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Brand Yourself Better

You want to sell personal training. You want to attract clients. You spend years if not decades and hundreds if not thousands of dollars on developing your training skills. But in comparison you [...]

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Customers Like Coupons

Let them clip!! In your next ad, email blast or newsletter, provide three different coupon options that result in a something-something-for-everyone approach. Position one as a low cost, low risk [...]

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