As a full-time fitness professional for 30 years, I’ve owned a business, managed group fitness, personal training, taught emerging fitness professionals in the university setting, presented and authored articles for industry associations.

In short, I’ve been in your shoes and on all sides of the desk and the classroom. You’re in the right place, right now, to get access to tips, my podcast and resources to help you with growing your business.

I hear this more than any other frustration from fitness professionals. Two decades ago, I said it myself. The shift happened when I realized “selling” could be about helping people. The more I wanted to help people, the more I began to learn how to connect with them. Sales then naturally followed as a result.

From learning how to use your time wisely, to handling sales calls with ease, to using social media to grow your client base to expanding your offerings to optimize your time…these resources are some of my favorites for the business of being a fitness professional.

Are you a trainer that really doesn’t like sales, or has questions about how to grow your personal training business? Contact me using the form below with questions about working with me or my fitness marketing programs and resources.