Make 2024 your best business year yet, without feeling rushed, crushed for time, or constantly behind

The ABCs of Planned, Profitable Promotions!!!

The 1+ hour masterclass is yours, for free, when you enter your name and email below.
(The sooner you get your holiday and New Year promotions in place, the better your results will be!)

I’m going to send you the 1st thing you want to do with your female clients in perimenopause, menopause, and post menopause.
As featured in

Want To Boost Your Brand Awareness?

As mentioned in The Health And Fitness Professional’s Guide to Social Marketing… You can grab your free “How to Create a Style Guide” for creating marketing that gets you noticed! Do it yourself, or delegate it with confidence. Your brand will get seen and stand out! Enter your name and email below.

Do you feel schooled, skilled and smart…but stuck when it comes to growing your fitness business?

As a full-time fitness professional for 30 years, I’ve owned a business, managed group fitness, personal training, taught emerging fitness professionals in the university setting, presented and authored articles for industry associations.

In short, I’ve been in your shoes and on all sides of the desk and the classroom. You’re in the right place, right now, to get access to tips, my podcast and resources to help you with growing your business.

“Ugh, I hate selling…”

I hear this more than any other frustration from fitness professionals. Two decades ago, I was saying it myself. The shift happened when I realized “ selling” could be about helping people. The more I wanted to help people, the more I began to learn how to connect with them. Sales then naturally followed as a result.

Sell with ease
Selling can be a natural, easy activity with the right inspiration

Master online marketing strategies
It doesn’t have to be painful or feel fake, there’s no one like you.

Attract your ideal customers
Work with the people you love and know you can help the most.

Fill your programs
Avoid the stress of worrying about launching something new.

Write content that gets opened and shared
Stop wasting time creating ineffective content.

Scale your business with smart systems
Rather than melting with overwhelm, learn how to effectively set up systems to automate much of your marketing.

Free Resources
To Help You Grow Your Business
From learning how to use your time wisely, to handling sales calls with ease, to using social media to grow your client base to expanding your offerings to optimize your time…these resources are some of my favorites for the business of being a fitness professional.
Are you a trainer that really doesn’t like sales, or has questions about how to grow your personal training business? Contact me using the form below with questions about working with me or my fitness marketing programs and resources.
Contact Debra with your questions or program inquiries.
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